Ito En Matcha Green Tea Sweet Powder

It's pre-sweetened, which is actually one of its biggest selling points. The sweetness is nicely balanced—sweet enough that you don't need to add anything, but not overpowering or artificial-tasting. This makes it super convenient for quick lattes since you just mix it with milk and you're done. Just keep in mind it does have sugar (about 4g per 5g of powder), so if you're watching sugar intake, you'll want to factor that in.

This dissolves remarkably well—people mention using it in both hot and cold drinks without major clumping issues. The powder has a unique granular texture (kind of like tiny sprinkles) that helps it mix smoothly whether you're using a whisk, frother, or even just shaking it in a blender bottle. You might notice a bit of sediment at the bottom of your cup, but that's pretty normal and not a texture issue most people find bothersome.

Absolutely. This is actually ideal for beginners. The pre-sweetened formula means you don't have to figure out how much sweetener to add, it dissolves easily so you won't battle with clumps, and it works with any type of milk you have on hand—oat, almond, soy, or regular dairy. The matcha flavor is present but gentle, so it won't overwhelm you if you're not used to matcha's earthy taste. Plus, the large 17.5oz bag gives you plenty of opportunities to experiment and find your perfect preparation method.

It's surprisingly close to what you'd get at a coffee shop, which is why so many people use it as a cost-effective alternative to their daily cafe runs. The flavor is smooth and balanced with that characteristic matcha taste but sweeter and more approachable than traditional ceremonial matcha. The bright green color looks cafe-quality too. That said, it's definitely a sweet, latte-style matcha rather than a traditional bitter matcha—so if you're looking for that intense, earthy ceremonial matcha experience, this isn't it.

Most people use about 2 tablespoons for a full latte, though you can adjust to taste. At that rate, the 17.5oz bag won't last as long as you might expect—it's a generous size, but matcha is a lightweight powder. Still, reviewers consistently mention this is excellent value compared to buying lattes out, and even compared to other matcha powders. Just be aware that the bag won't be completely full when it arrives—that's normal for this product, not a packaging error.

Yes, it works great with plant-based milks. People specifically mention success with oat milk, almond milk, and soy milk—it dissolves just as well as it does in regular dairy. This versatility is actually one of the reasons it's so popular. Whether you're dairy-free by choice or necessity, you'll get that same smooth, cafe-style matcha latte experience.